Trolls, there are some tried and true ways of dealing with them. If you’re Gandolf, you trick them into arguing so long they turn to stone. If you’re a Billy Goat Gruff, you get your oldest brother to knock them into a river. And if you’re a Bergen, well, you just eat them. But the […]
Keeping One Step Ahead of the Trolls Read More »
Your content is what makes your site yours. It’s a key part of your business—whether it’s your site design, your name, your brand, your marketing, or your written content. And the minute someone copies and pastes, your business is now diluted. Every time your content is duplicated, you become less and less of a unique
What to Do When the Thieves Come Knocking Read More »
Reputation management plays a huge role in your business’s success. That’s why it’s so important to make sure your company is presenting itself in the best light possible. The definition of reputation management is not so easily pinned down. Some believe that it involves social media monitoring, others think it has to do with public
Reputation Management and Why it is So Important Read More »
That’s right, We’re Talking Ergonomics We’ve talked a lot about what goes into a website, marketing your website, even how to manage your website while on vacation. But for this post, we’re going to take a step back from the website, a few feet outside your computer screen, to focus on you and a few
Tips on Saving Your Spine. Ergonomics! Read More »
There are some amazing websites on the internet. There are also some amazingly bad websites out there, and wow are they stinkers. I’m not talking the strange and bizarre sites like www.omfgdogs.com that are so bad they’re ironically good. I’m talking about corporate and small business sites that a team of web managers looked at
What We Learn From The Worst of the Web Read More »
A brown box with a smile. A big yellow M. A partially eaten apple. Each one of these logos represents a company that does billions in business and has operations so complex that your organizational charts need organizational charts to understand. Yet one very simple, very plain symbol manages to capture all of that. Yep,
Leading With Your Logo: Do’s and Don’ts Read More »
Social Media Management Tools One of the best tricks for “getting it all done” is delegation. Heck, for those of us who have sons, a little internal timer started the day they were born, counting down the days until we can delegate mowing the lawn to them. With websites, though, delegating is a little trickier,
The Best Social Media Management Tools Read More »
There’s no doubt about it, blog content is king. And what better way to deliver content than by providing value-adding, informative blogging on your web site? Blogs will increase your website traffic, boost your SEO, position you as an industry leader and help you develop loyal, lasting relationships with your customers. You may be wondering,
Why Blogging is so Important for Your Company Read More »
Reviews and Why They Matter As website owners, we like to think we’re the bee’s knees when it comes to marketing our own product. We like to think that because it’s flattering… but we probably shouldn’t think that because it’s wrong. I’m not saying that we’re bad at marketing. On the contrary, site owners are
Racking Up the Reviews Read More »
YouTube and their Success YouTube success stories are as frustrating as they are inspiration. Just look at channels like Ryan’s Toy Review or PewDiePie. If you’re like me, you look at these videos and thing “well heck, I could have done that!” The content isn’t all that remarkable—opening toys and screaming while playing video games—but
Your YouTube And You: SEO Tips and Tricks Read More »
